Do you operate a comment policy on your blog? I think spam is a curse at the best of times, but sometimes it is borderline, and how do we decide where that line is to be drawn. I certainly don’t want to hack off any genuine visitors, but neither do I want be used as a traffic generating tool by spammers.
Right from the start I’ve had a rather loosely defined policy which I’ll describe below, but now that the number and type of comments I’m getting are steadily on the increase, do I need a re-think? Should I tighten things up a little?
Firstly, let me roughly outline the comment policy I operate at the moment.
- If it’s foul or abusive – Trash it
- If it’s total gibberish – Trash it
- Valid comment – Approve it
- Short or generic comment – Reluctantly approve it
- Foreign language – Trash it (sorry but if I can’t moderate it I won’t have it on my blog)
- To a blog or site of a dubious nature – Trash it
- Direct to an offer landing page – Trash it
- To a non-existent site – Trash it
Most of the above is fairly black and white, and although I don’t particularly like the “hey great site dude!” type of comments, I can at least live with them. What is more disturbing, is the growth in the number of backlinks to social media sites with very little info in the user’s profile, and to web sites which seem to exist for the sole purpose of collecting random snippets of other sites’ content. It kind of concerns me that some of these non-descript sites will suddenly be put to other more dubious uses once they have built up a nice collection of backlinks.
So what policy do you use? Have you ever looked back and found a backlink from a comment you had previously approved now pointed to more dubious content? Let me know – It may be about time for a rethink on my own comment policy!