AdSense Optimizer Plug-in Review

Google AdSense OptimizerAs one of the goals of my latest project was to try and increase my AdSense earnings, I wanted to find a way of managing the adverts with minimal additional work as I add content.

Some WordPress themes have built in features for this, but as the theme I chose for my new blog was without them, I needed to find some other way of handling my AdSense ads within my content and sidebars.After reading up on and trying out several different WP plug-ins I settled on AdSense Optimizer. Having set it up and used it over both the initial blog build and my first few posts, I thought it might be of use to post a quick review of its features. Who knows it may be just what you have been looking for for your own blog project!

What is AdSense Optimizer?

Putting AdSense code into an HTML widget in your blog’s sidebar is straightforward enough, but what if you want adverts in every post, or in the middle of longer posts, or banner ads etc? What if you want to customise  the appearance or colour scheme of your ads, what if you wanted to do that after your blog already had 100 posts?

All of the above things could take a considerable amount of work up front, or require in-depth skills to change your theme’s code, and also the thought of altering them retrospectively is not an enticing prospect!

AdSense Optimizer is a useful plug-in that can handle most of this work for you and give you the flexibility to easily experiment with ad placement, ad type and ad colour schemes.

Another useful aspect, is that since AdSense has strict rules on how many advert blocks can be visible on a single page, AdSense Optimizer can help you to stay within the rules. If the rules were to change in the future, it could also help you to get your blog back into compliance.

How do I Install?

Installation was painless and it did not interfere with any plug-ins I already had installed. I searched for the plug-in and used the auto-install functionality in WP, but you can just as easily download from the link above, unpack and manually copy the files into your plug-ins directory. The site also has fairly comprehensive setup instructions once you have the plug-in installed.

How Flexible is it?

Very flexible, has to be the answer to that question. Once you have put in your AdSense publisher ID and an AdSense tracking code if you want to use one, you then go on to set up what type of ads you want to display and where you want to display them.

First off, in the “Adjust Your Ads” section you can pre-define eight different ad types, name them for easy reference, set the colour scheme etc.

Then, under “Where to Show Ads”, you can set where the above ad types appear within both individual posts, and on pages with multiple posts, such as your home page and archive pages.

One other nice feature worth mentioning is the ad test. If you turn this on, then when logged into your blog as an admin you can test click your own ads without upsetting the powers that be at the big G.

All really simple and straightforward, but also very flexible.

Associated Plug-ins

One other thing that I wanted to do with my new blog was to have an AdSense category bar right across the top of the page carrying five AdSense categories. I achieved this using the AdSense on Top plug-in which is available from the same site, and requires AdSense Optimizer to be installed first.

I’ve already seen how much time and effort the AdSense Optimizer plug-in is going to save me on my new blog project, so if you are using AdSense on an existing WP blog or new project you might want to give it a try.

If you already use this plug-in or you have your own favourite plug-in for AdSense, do leave a comment a let us know what you think.

22 thoughts on “AdSense Optimizer Plug-in Review

  1. Great Review Des.
    Though i am not using adsense, but i prefer to do it manually instead.

    Thanks for sharing this great review.

    Dev | Technshare´s last blog post ..10 Best Marketing Tips that Will Blow Your Mind

    • Hi Dev,
      do you edit your theme’s code to insert whatever ads you use into your posts or just edit each individual post?

      I’m interested to know why you prefer the manual approach.

      • Des,

        Yeah, i edit the theme (single file) to insert the ads code.

        I prefer manually because, Plugins always slow down the blog.
        Dev | Technshare´s last blog post ..How to Build a Strong Community Around Your Blog

        • Thanks Dev,
          I’m not too hot on WP coding yet so I do have to rely on plug-ins for quite a lot of stuff. I try to keep them to a minimum for performance reasons as you point out.

  2. Hi Des,

    This is very useful information. On my home blog I have an auto Adsense plug-via WordPress Direct which I will leave as is, experience being, both mine and other bloggers who blog about blogging that the visitors to our sites tend to shy away from clicking Google ads. I am however gussying up some other sites (stale ones with some aged domains) and will definitely replace the auto-plugin with Adsense Optimizer, as well as some of the other sites which are not blogger directed.

    Des, every time I visit here I find something that I can apply to my IM efforts. Keep up the good work and thank you.
    Valentina´s last blog post ..Those Doggone Blogging Blues – Having Nothing More To Say

    • Hi Valentina,
      I’m glad you find the info useful. It would be great if you let us know how you get on with Optimizer if you give it a try.

  3. Cool find and great review Des. While I haven’t used adsense for years (still have $33 sitting in my account) and most likely never will on a main blog, I may indeed on others; thanks for the heads-up. :)
    Dennis Edell | Direct Sales Marketing´s last blog post ..Attention Commenters: VALID Email Addresses PLEASE!

  4. Be careful with adsense on top if you use drop down menus. It’s recently been brought to my attention that placing it underneath is against their TOS.
    Dennis Edell | Direct Sales Marketing´s last blog post ..Attention Commenters: VALID Email Addresses PLEASE!

  5. I’m just starting to put adsense on my blog
    I hope this information can be very helpful

    thanks for sharing
    rososusilo´s last blog post ..How to Make Money From Blogging

  6. Great post, i will try use this plugin for my site .
    Eseotips´s last blog post ..Top 10 of SEO Tips

  7. blogger

    this is defenitely better than all other plugins i know. thank you for that.

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