Towards the back end of July just gone, I posted about my first tentative steps into the world of Twitter. Initially I was setting out to simply learn the ropes and find out what all the fuss is about, but hopefully with a longer term goal of finding out how best to use Twitter as one more tool in my online earning toolkit.
So how have I got on so far? Read on to find out!
Initial Conclusions About Twitter
Well number one conclusion, is that it can be addictive and time consuming if you let it. So it is a good thing to get a firm grip on where Twitter is going to sit in your strategy to promote your online projects. For me, I think Twitter can help, but certainly not as much as my back-linking and SEO work, so I need to make sure that those take precedence.
My second conclusion is that Twitter is not one huge community, it is made up of many smaller cliques and sub-groups. What goes down fine with one group will get you dropped like a hot potato by another. This is why I think multiple accounts are essential if you want to actually use Twitter as a networking tool.
Progress With Followers
At present I have set up two Twitter accounts. Initially I was mainly using my @AffProgress account to publicise my posts here, and to Re-Tweet interesting material on the IM/MMO/Blogging sites that I visit. At present I’ve built up to about 140 followers, and it seems to be fairly easy in this niche to simply follow anyone that interests you and they more often than not follow you back (this is far from the case in the other niche I’m working!).
The downside of this niche however, is that few people appear to use Twitter to actually network. There is little conversation, and most people are to a greater or lesser degree trying to sell you something (I suppose that should be no surprise!). However, as I don’t particularly market to this niche myself I have been concentrating on my other account for the past couple of weeks.
My second account I set up to help promote a new blog I started recently. In this particular niche Twitter has worked really well. It is a lot more difficult to get people to follow you (I am currently up to only 86 followers), but it is actually a lot easier to make real meaningful contact with people. Mind you, overt marketing is definitely out! I do promote my blog posts, but other than that I use the account for generating a proper dialogue within and about the niche. I have to say this is far more satisfying!
Where Am I Going Next With Twitter?
Well apart from limiting the time I spend, I think I will concentrate on building the account that partners the new blog. This is where I have noticed the most positive effects of promoting via Twitter, and it has contributed greatly towards generating the “lived in” feeling that a new blog needs in order to thrive.
What ways do you utilise Twitter to help your own online projects? Please feel free to share your own experience by commenting below.